Most baby clothing doesn’t actually block UV rays unless it’s specially made. Ours is crafted from tightly woven, natural fibres that are UPF 50+ by design, offering real sun protection, not just skin coverage. We use a premium blend of 95% bamboo, which naturally blocks over 98% of harmful UVA and UVB rays - no chemicals or added coatings required.

SPF measures protection via sunscreen, while UPF measures how well fabric blocks UV rays. Our clothing is rated UPF 50+, meaning it blocks 98% of harmful UVA & UVB radiation.

Absolutely. Our bamboo blend is ultra-breathable, moisture-wicking, and thermo-regulating, keeping your baby cool and comfy even on hot days.

Our designs feature high necklines, long sleeves, and clever coverage for hands and feet, ideal for babies in carriers, prams, or during play. Pair with a wide-brim hat for complete protection.

Bamboo is one of the most sustainable fabrics on earth: strong, breathable, and naturally UV-resistant, not to mention soft, antibacterial, and moisture-wicking. Together with a blend of 5% spandex, they create a beautiful, high-performing fabric that’s perfect for babies.

Yes! We use 100% recycled/recyclable packaging wherever possible, and we’re always working to reduce our environmental footprint.

We work closely with a trusted manufacturing partner in China who meets strict ethical and environmental standards. Fair wages, safe working conditions, and low-impact production are non-negotiable for us.

Yes - we don’t use animal products or by-products in any part of our garments or packaging.

To keep your baby’s clothing soft, strong, and sun-safe:

• Cold machine wash with similar colours
• Use mild, eco-friendly detergent
• Do not bleach or tumble dry
• Line dry in the shade
• Cool iron if needed (inside out recommended)
• Avoid fabric softeners to preserve the natural fibres

We recommend air drying to preserve the fabric and reduce environmental impact, but if needed, use a low heat tumble dry setting.

UPF rating is a natural property of the fabric, not a chemical coating, so it won’t wash out or wear off, as long as no stretching or degradation due to chemical treatments of the garment occurs.

Minimal shrinkage may occur on the first wash, as with all natural fibres. We recommend washing in cold water and air drying for best results.

We offer free standard shipping on orders over $100 to Australia, orders over $150 to New Zealand, orders over $200 to Asia, and orders over $250 worldwide. Shipping rates are calculated at checkout.

Orders are usually processed within 1-3 business days. Standard delivery within Australia takes 2-7 business days, depending on your location.

Yes, we do! International shipping options and rates are available at checkout.

Absolutely, once your order is dispatched, you’ll receive a tracking number via email.

We accept returns for store credit within 14 days from delivery. For faulty or damaged items, please contact us within 7 days to rectify your issue, at no cost to you. Please see our full returns policy for details.

We’ll do our best! If we have your preferred size in stock, we’re happy to help - just get in touch.

We reinvest in people, not just profit. As a social enterprise, 10% of our profits go directly to food banks supporting Australian families, helping to ensure no child goes hungry.

Because caring for our community is just as important as caring for your baby. Supporting families through sun-safe clothing and food security is at the heart of everything we do.

We’re proudly based in Canberra, Australia, where every design is dreamed up with love and care.

Yes. Our natural fibres are gentle, hypoallergenic, and free from irritants, perfect for sensitive skin.

Definitely! While they’re not swimwear, our clothing is ideal for sun-safe play before or after a splash. Just rinse and hang dry after saltwater or chlorine exposure.

We currently offer sizes 000 to size 1 (roughly newborn to 18 months): perfect for newborns, crawlers, and early walkers. Our clothing is a loose fit, to allow it to grow with bub.

How To Use This Chart

• Measure a well-fitting garment for your child laid flat and compare it to the below chart/s, noting our tops are an oversized fit to allow for airflow
• Measure items laid flat, left to right or top to bottom
• If your child is between sizes, size up

GIRLS TOPS - ESSENTIAL SIZE GUIDE (cm)
Please note: Sun Baby tops are an oversized fit to allow for airflow

BOYS TOPS - ESSENTIAL SIZE GUIDE (cm)
Please note: Sun Baby tops are an oversized fit to allow for airflow

UNISEX ONESIE - ESSENTIAL SIZE GUIDE (cm)

PANTS – ESSENTIAL SIZE GUIDE (cm)