Protect your baby from harmful UV

Sunscreen wears off. This stays on.

Naturally UPF 50+
Babywear with purpose

10% of profits donated to local food banks

The Sun Baby Difference


No missed spots.

No constant reapplying.

Just simple, reliable, certified UPF 50+ protection built into their clothes.

  • Naturally UPF 50+
  • 10% of profits donated to food banks
  • Regulates their temperature (no overheating)
  • Made from 95% bamboo
Naturally UPF 50+
10% of profits donated to food banks
Regulates their temperature (no overheating)
Made from 95% bamboo
  • Shop Unisex

  • Shop Girls

  • Shop Boys

About Us

Most Baby Clothes Don’t Properly Protect From UV

Most baby clothing provides very little UV protection and often leaves delicate areas exposed. Add in the challenge of constantly reapplying sunscreen to a wriggly baby, and sun safety can quickly become stressful.

Sun Baby was created to make it simpler.

Designed by an Australian mum, our babywear is independently certified UPF 50+ and thoughtfully designed with extra coverage where it matters most, helping protect your baby's skin throughout the day, not just where sunscreen is applied.

Made from a breathable, ultra-soft fabric containing 95% bamboo viscose, each piece keeps your baby cool, comfortable and covered, even on the hottest days.

Just throw it on and go.

Certified UPF 50+ protection &
Certified OEKO-TEX® Standard 100
.
Our fabrics meet the strictest safety standard for textiles, making it suitable for babies and young children.

No added UV coatings. No compromises. Just simple, trusted sun protection.

What our customers are saying

Sun Baby makes it quick and easy to take my daughter on hikes without having to worry about her little skin in the sun. And I don't get in trouble from my wife... :)

Thom N.

Certified UPF 50+ by the Australian Radiation Protection and Nuclear Safety Agency (ARPANSA)